Years ago, a client of mine was prepping for an upcoming media interview. As we were rolling through some of the anticipated questions, he was increasingly frustrated by what they seemed to be angling for. This is when I told him, “Look, what they’ll be trying to figure out is what makes you exceptional,” to which he replied, “Being boring is what makes me exceptional, but I don’t think anyone wants to hear that.”
Always appreciate the voiceovers Dr. Gurner.
Ditto!
Fantastic - thank you for this - I'll keep at it!
Thank you.
Thanks Caleb!